These Terms and Conditions (“Terms”) govern your access to and use of AppSkale, including our website, dashboard, software, APIs, analytics tools, reports, integrations, and related services collectively referred to as the “Service.”

By creating an account, accessing the Service, connecting third-party accounts, or using AppSkale in any way, you agree to these Terms. If you do not agree, you must not use the Service.

1. About AppSkale

AppSkale is a software-as-a-service analytics platform designed to help mobile app developers, publishers, and marketing teams understand advertising performance, campaign attribution, revenue, and return on ad spend.

AppSkale may allow you to connect third-party services, including but not limited to Apple Search Ads, RevenueCat, app stores, payment platforms, analytics providers, and other advertising or revenue data sources.

AppSkale provides analytics and reporting tools only. We do not guarantee any advertising result, ranking improvement, revenue increase, user growth, or app store performance.

2. Eligibility

You may use the Service only if you are legally able to enter into a binding agreement and are using the Service for business or professional purposes.

By using AppSkale, you represent that:

You have authority to bind the company, organization, or app business you represent.

You have the legal right to connect any advertising, analytics, revenue, or app store accounts you authorize through the Service.

Your use of the Service complies with applicable laws, platform rules, and third-party terms.

3. Account Registration

To use certain features, you must create an account and provide accurate, complete, and up-to-date information.

You are responsible for maintaining the confidentiality of your login credentials and for all activity under your account.

You must notify us immediately if you believe your account has been accessed without authorization.

We may suspend or terminate accounts that contain inaccurate information, create security risks, violate these Terms, or misuse the Service.

4. Third-Party Integrations

AppSkale may allow you to connect third-party accounts or services, including Apple Search Ads, RevenueCat, analytics tools, payment processors, or other platforms.

By connecting a third-party service, you authorize AppSkale to access, process, retrieve, and display data from that service as needed to provide the Service.

You understand that:

Third-party services are not controlled by AppSkale.

Third-party services may change their APIs, data availability, pricing, permissions, policies, or functionality at any time.

AppSkale is not responsible for errors, delays, outages, missing data, incorrect data, or policy changes caused by third-party services.

You are responsible for complying with all third-party terms, including Apple, RevenueCat, app store, advertising platform, and analytics provider rules.

We may disconnect, limit, or disable integrations if required for security, compliance, platform policy, or technical reasons.

5. Customer Data

“Customer Data” means data, content, information, reports, credentials, advertising data, revenue data, campaign data, app data, user-level or event-level data, and other materials that you submit to, connect with, or make available through AppSkale.

You retain ownership of your Customer Data.

You grant AppSkale a limited right to access, use, process, transmit, store, and display Customer Data solely as necessary to:

provide the Service;

generate reports and analytics;

maintain and improve the Service;

troubleshoot issues;

secure the platform;

comply with legal obligations.

You are responsible for the accuracy, legality, and quality of your Customer Data.

You must not upload or connect data that you do not have the right to use.

6. Aggregated and Usage Data

We may collect and use aggregated, anonymized, or de-identified data derived from use of the Service to improve AppSkale, develop features, analyze trends, monitor system performance, and create industry benchmarks.

This data will not identify you, your users, your apps, or your company.

7. Privacy

Your use of the Service is also governed by our Privacy Policy, which explains how we collect, use, store, and protect personal data.

You are responsible for ensuring that your own privacy policy, user consent flows, app disclosures, and data practices comply with applicable laws and platform rules.

If you use AppSkale in connection with personal data, advertising data, attribution data, or revenue data, you are responsible for obtaining all required consents and permissions.

8. Security

We use reasonable technical and organizational measures designed to protect the Service and Customer Data.

However, no system is completely secure. We do not guarantee that unauthorized access, data loss, downtime, or security incidents will never occur.

You are responsible for:

keeping account credentials secure;

limiting access to authorized team members;

using strong passwords;

properly managing API keys and third-party credentials;

promptly removing users who no longer need access.

9. Acceptable Use

You agree not to:

use the Service for unlawful, fraudulent, abusive, or harmful purposes;

attempt to access accounts, systems, data, or integrations without authorization;

interfere with or disrupt the Service;

reverse engineer, decompile, copy, or attempt to extract source code from the Service;

use the Service to build a competing product;

upload malicious code, malware, or harmful scripts;

misrepresent data, impersonate another person, or falsely claim authority over an app or account;

violate Apple, RevenueCat, app store, advertising platform, or other third-party terms;

scrape, overload, or abuse the Service;

resell, sublicense, or provide the Service to third parties without our written permission.

We may suspend or terminate your access if we believe you have violated this section.

10. Subscriptions and Fees

Some parts of the Service may require a paid subscription.

By subscribing to a paid plan, you agree to pay all applicable fees, taxes, and charges associated with your selected plan.

Subscription fees may be billed monthly, annually, usage-based, or according to another billing schedule shown at checkout or in your account.

Unless otherwise stated:

fees are charged in advance;

subscriptions automatically renew until cancelled;

you are responsible for all charges incurred before cancellation;

failure to pay may result in suspension or termination of access.

We may change pricing or plan features from time to time. If pricing changes affect your active subscription, we will provide notice where required.

11. Free Trials and Beta Features

We may offer free trials, early access, beta features, or experimental tools.

Free trials and beta features are provided “as is” and may be changed, limited, or discontinued at any time.

We do not guarantee that beta features will become generally available or remain free.

12. Cancellation

You may cancel your subscription according to the cancellation process available in your account settings or by contacting support.

Cancellation stops future renewal charges but does not automatically entitle you to a refund for past payments, unused time, or partial billing periods unless required by law or expressly stated in writing.

After cancellation, your access to paid features may continue until the end of the current billing period.

13. Refunds

Unless otherwise required by law or stated in a separate written agreement, payments are non-refundable.

We may consider refund requests at our discretion, but granting a refund once does not create an obligation to provide future refunds.

14. Service Availability

We aim to provide a reliable Service, but we do not guarantee uninterrupted or error-free operation.

The Service may be unavailable due to maintenance, updates, technical issues, outages, security events, third-party failures, API changes, or circumstances beyond our control.

We are not responsible for losses caused by downtime, delayed data, missing data, inaccurate reporting, or unavailable integrations.

15. Analytics and Reporting Disclaimer

AppSkale provides analytics, attribution, advertising, and revenue reporting based on data from you and third-party services.

You understand that analytics data may be incomplete, delayed, estimated, aggregated, sampled, affected by privacy thresholds, or inconsistent across platforms.

AppSkale does not guarantee that any report, metric, attribution result, ROAS calculation, keyword performance result, campaign recommendation, or revenue estimate is complete, accurate, or suitable for a specific business decision.

You are responsible for independently verifying important business, advertising, financial, or investment decisions.

16. No Financial, Legal, or Marketing Guarantee

The Service may provide insights related to advertising spend, revenue, attribution, subscriptions, campaign performance, and return on ad spend.

These insights are informational only.

AppSkale does not provide financial, legal, accounting, tax, investment, or professional marketing advice.

We do not guarantee:

profitable ad campaigns;

lower customer acquisition costs;

higher rankings;

higher revenue;

accurate lifetime value predictions;

approval by Apple or any app store;

compatibility with every advertising or revenue setup.

17. Intellectual Property

AppSkale, including its software, design, dashboard, features, workflows, branding, logos, reports, documentation, and underlying technology, is owned by AppSkale or its licensors.

These Terms do not transfer ownership of AppSkale intellectual property to you.

You may use the Service only as permitted under these Terms.

You may not copy, modify, distribute, sell, lease, reverse engineer, or create derivative works based on AppSkale unless we give written permission.

18. Feedback

If you provide feedback, suggestions, ideas, bug reports, feature requests, or recommendations, you grant us the right to use them without restriction or compensation.

We may use feedback to improve AppSkale, develop new features, or modify existing services.

19. Confidentiality

Each party may receive confidential information from the other.

Confidential information includes non-public business, technical, product, financial, customer, campaign, advertising, app, and operational information.

Each party agrees to protect the other party’s confidential information using reasonable care and not disclose it except as needed to perform obligations under these Terms or as required by law.

Confidential information does not include information that is publicly available, already known, independently developed, or lawfully received from another source.

20. Data Retention and Deletion

We may retain Customer Data while your account is active and for a reasonable period afterward for backup, legal, security, billing, audit, or operational purposes.

You may request deletion of your account or Customer Data by contacting us.

Some data may remain in backups, logs, financial records, or security records where retention is necessary or legally required.

We may delete inactive accounts or old data according to our internal retention policies.

21. Suspension and Termination

We may suspend or terminate your access to the Service if:

you violate these Terms;

payment fails;

your use creates security, legal, platform, or operational risk;

you misuse third-party integrations;

we are required to do so by law or third-party platform rules;

continued service becomes impractical or unsafe.

You may stop using the Service at any time.

Upon termination, your right to use the Service ends immediately, but sections that by nature should survive will continue, including payment obligations, intellectual property, confidentiality, disclaimers, liability limits, and dispute terms.

22. Disclaimers

The Service is provided on an “as is” and “as available” basis.

To the fullest extent permitted by law, we disclaim all warranties, whether express, implied, statutory, or otherwise, including warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, availability, reliability, and error-free operation.

We do not warrant that:

the Service will meet your specific requirements;

reports will be accurate or complete;

third-party integrations will always work;

data will always be available;

the Service will be uninterrupted or secure;

business outcomes will improve.

23. Limitation of Liability

To the fullest extent permitted by law, AppSkale and its owners, employees, contractors, affiliates, and service providers will not be liable for any indirect, incidental, special, consequential, punitive, exemplary, or lost-profit damages.

This includes damages related to:

lost revenue;

lost profits;

lost advertising spend;

lost data;

lost business opportunities;

app store ranking changes;

campaign performance;

third-party platform changes;

downtime;

incorrect analytics;

security incidents;

integration failures.

To the fullest extent permitted by law, our total liability for any claim relating to the Service will not exceed the amount you paid to AppSkale in the three months before the event giving rise to the claim, or USD $100 if you have not paid us.

24. Indemnification

You agree to defend, indemnify, and hold harmless AppSkale and its owners, employees, contractors, affiliates, and service providers from any claims, damages, losses, liabilities, costs, and expenses arising from:

your use of the Service;

your Customer Data;

your violation of these Terms;

your violation of law;

your violation of third-party platform terms;

your misuse of advertising, attribution, revenue, or user data;

your products, apps, campaigns, or business activities.

25. Changes to the Service

We may add, remove, update, limit, suspend, or discontinue features at any time.

We may also change how integrations, reports, dashboards, metrics, pricing, or plans work.

We are not liable for changes required by third-party API changes, platform restrictions, legal requirements, security issues, or business decisions.

26. Changes to These Terms

We may update these Terms from time to time.

If changes are material, we will take reasonable steps to notify you, such as by email, dashboard notice, or website notice.

Your continued use of the Service after updated Terms become effective means you accept the updated Terms.

If you do not agree to the updated Terms, you must stop using the Service.

27. Governing Law

These Terms are governed by the laws of [Insert Jurisdiction], without regard to conflict of law principles.

Any disputes will be handled in the courts located in [Insert Location], unless applicable law requires otherwise.

28. Export and Compliance

You agree to comply with all applicable laws, sanctions, export control rules, privacy laws, advertising rules, app store policies, and platform terms when using the Service.

You may not use the Service if doing so would violate applicable laws or restrictions.

29. Contact

If you have questions about these Terms, contact us via our contact form